Living in Canada for over 3 years allowed me to immerse myself in the Digital Design and Advertising culture.
What I learned overseas, I apply to my work in Australia.
I enjoy being active in the sun or snow when I get the chance.
User Experience, Branding, Marketing, and Mixed Martial Arts are my passions.
I adapt to varied clients from large corporate entities to small to medium startups.
Seeking creative thinkers involved in exciting, new and challenging opportunities.
Pacific Shopping Centres
Basic HTML & CSS
User Experience Design
User Experience Research
BetEasy (Formerly CrownBet)
Melbourne, VIC · April 2017 – Present
Delivering UI/UX across many projects including Betslip Bet Features (Bet Boost/Auto Boost/Bonus Bets/Cash Back), redesign of the Racing Form Guide along with customer experience enhancements throughout the website, including responsive.
Facilitating in-house user interviews and design workshops to deliver a product that suited business and user needs / wants.
Collaborating with Sydney team of UX Designers on day to day tasks.
Responsible for the Design System Management for the product across mobile and web channels.
Contract UI/ UX Designer for Draftstars
Australia, Canada, UK · September 2016 – April 2017
Conceptualising campaign branding elements
Constructing pitch decks
Developing print media for marketing
Initiating User Experience workshops/surveys
Wireframing, developing User Journeys for mobile/ web app
Designing landing pages for marketing collateral
Design eDM templates
Pivoting when needed to make adjustments to user research findings
Digital Designer / Account Manager
Melbourne, VIC · April 2015 – September 2015
Hired on a contract basis for Village Cinemas. Worked with colleagues to devise an advertising campaign that met the client’s brief and budget.
Liaising with, and acting as the link between, the client and advertising agency by maintaining regular contact with both, ensuring that communication flows effectively.
Digital Designer/ Producer
Melbourne, VIC · October 2014 – March 2015
Researching and construction of Branding elements; Logo, Colour Palettes & Typography.
Creation and assistance of Proposal, Scope and Wireframe documents to the Producer team.
Brainstorming & design concepts alongside Producer team. Editing responsive web pages from code using CSS and HTML.
UI UX Designer/ Digital Producer
Melbourne, VIC · November 2013 – November 2014
UI/ UX Design for iOS, and Android apps
Wireframing and Developing client briefs
Project Manage Developers to meet customer brief
Providing Social Media content and strategy
Work with team to develop proposals that speaks to the client’s needs, concerns, and objectives
|2007||Mixed Media Art Award, Victoria university|
Melbourne, VIC · 01/08/18 – 01/10/18
Designing & Facilitating Group Collaboration
Melbourne, VIC · 01/02/18 – 01/02/18
CSS Certificate for Web page Design
Ottawa, Canada · 2012 – 2012
Melbourne, VIC · 2003 – 2006
Sales & Marketing
Melbourne, VIC · 2000 – 2002